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LEGAL
Privacy Policy
Last updated: July 1, 2026
1. Data Controller
LoofCo ApS, Vestergade 12, 1456 Copenhagen K, Denmark (CVR 41290183). Contact: privacy@loofco.com.
2. Personal Data We Collect
When you visit our site, we may collect:
- Order data: name, email, shipping address — legal basis: contract performance (Art. 6(1)(b) GDPR).
- Usage data: anonymised page views via self-hosted analytics — legal basis: legitimate interest (Art. 6(1)(f) GDPR).
- Contact form data: name, email, message — legal basis: legitimate interest or consent (Art. 6(1)(a) GDPR).
We never sell, rent, or share your personal data with third-party advertisers.
3. Payment Processing
Payments are processed by PCI-DSS compliant processors (Stripe, PayPal). We never store full credit card details.
4. Your GDPR Rights
You have the right to: access, correct, delete your data; restrict or object to processing; data portability; withdraw consent; lodge a complaint with your local Data Protection Authority (e.g., Datatilsynet in Denmark).
Email privacy@loofco.com — we respond within 30 calendar days.
5. Data Retention
Order records: 7 years. Contact inquiries: 2 years. Analytics: 26 months (anonymised). Cookie consent: 1 year.
6. International Transfers
Data hosted on EU-based servers only. No transfers outside the EEA without Standard Contractual Clauses.
7. Cookies
Essential session cookies and self-hosted analytics only. No third-party tracking. Manage preferences via our cookie banner.